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HOW TO BOOST YOUR BRAND’S VOICE THROUGH VR MARKETING

Credit from Aixr Been to a major event, trade show or conference lately? No matter your industry or where you live in the world, chances...

HOW BRAND MARKETERS CAN USE IMMERSIVE TECHNOLOGY TO BUILD AN EFFECTIVE RETAIL EXPERIENCE

Credit from Lisa Peyton Several retail and fashion campaigns have leveraged immersive technologies to build a brand experience that is...

PUMA LAUNCHES ITS FIRST AUGMENTED REALITY SNEAKER

Credit from Marjorie van Elven Sportswear label Puma has launched its first augmented reality shoe, the LQD Cell Origin Air. The sneakers...