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Brand Footprint - A Global Ranking Of The Most Chosen Consumer Brands

This Brand Footprint also includes two new features, reflecting the fluctuating factors affecting brand growth. The first examines one of the most important, but frequently misunderstood, differentiators of shopper behaviour: age. We’ve also produced Brand Footprint’s inaugural out-of-home ranking—a detailed look at the effect such purchases have on brand performance.

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